Tatiana James is an eCommerce entrepreneur who has managed to build her own business from scratch.
She started her company by selling handmade jewelry on Etsy, and now it’s grown into a full-fledged online store with hundreds of products in stock.
Tatiana has always had a passion for crafting so she knew that she wanted to start her own business one day.
All of the hard work paid off when she was able to quit her job as an elementary school teacher to work on this dream project full time.
Who Is Tatiana James?

Tatiana James (nee Buree) is a Canadian-born digital entrepreneur and investor. James began her entrepreneurial career by selling health and fitness products on Amazon.
She created her eCommerce website and began offering on Shopify.
She also established an educational YouTube channel and several courses on Amazon FBA and affiliate marketing, among other things.
Background
After meeting her future fiancé and digital entrepreneur Stefan James, Tatiana James became interested in online business.
She was “attending lectures during the day and working at a restaurant by night” at the time.
Stefan James was a book publisher, so his wife Tatiana James began to try and make money on her own with novels.
Tatiana James made the decision not to write more books after publishing several titles. However, she still saw the possibilities of internet business.
James first heard about Amazon FBA (Fulfillment by Amazon) from a friend several months later. She then enrolled in a course called “The Amazing Selling Machine.”
According to James, this class helped her use Amazon FBA effectively.
She started by selling instructional videos on the internet. She eventually began selling items on Amazon, including waist trainers.
According to James, she gave up her social life and leisure time to start an Amazon company.
After some early success with her internet company, James opted to take a semester off and focus on her business goals.
At 24, her brand developed fast, resulting in her self-made millionaire status. James also began teaching others how to develop their own Amazon brands.
Early Life
Tatiana James was born on March 16th, 1988 in the United States of America. She grew up with her parents and two older brothers who were both over ten years older than she was.
Her father worked as an accountant while her mother stayed at home to raise their children.
Tatiana attended primary school through middle school where she met some lifelong friends that remain close today even though they live all around the world now due to career opportunities Tatiana has taken advantage of herself.
In high school, Tatiana was captain of the varsity girls’ soccer team and a member of the National Honor Society. She also found time to work part-time as a waitress to save money for college.
Education
Tatiana attended Northeastern University in Boston, Massachusetts where she obtained her degree in business administration with a concentration in marketing.
It was during this time that she first developed an interest in eCommerce and started working on her online stores.
Tatiana James’s website offers a variety of tools for aspiring entrepreneurs to help them start their own successful organizations.
Her services include Amazon FBA, Kindle book publishing, coaching, and affiliate marketing.
She also directs customers to several eCommerce solutions (including Helium 10 and Jungle Scout) as well as business-oriented publications written by notable authors.
Position

Tatiana James is a go-getter with a passion for all things business. After years of experience in the corporate world, she founded her eCommerce company in 2016.
Her business acumen and drive have enabled her to quickly grow her company into a successful venture.
Currently, she is a millionaire and CEO of her company, The Luxx Health.
She was recently named among Forbes Magazine’s Top Women to Watch for 2016.
Tatiana James’ success story proves that you can make your dreams come true if you truly believe and work hard towards achieving them.
How Tatiana James Became a Leader in Her Role
Tatiana James is one of the most influential leaders in the fashion industry today.
Her career began at a young age when she would create her own clothes with sewing machines that she bought for herself using money from babysitting gigs and birthday presents.
She then worked as an assistant designer during high school to pay for books and tuition while attending college.
It was also around this period where Tatiana decided to become financially independent.
So that no man could control who she was or what type of lifestyle he felt appropriate for her plans.
In an April 20, 2017 video, Stefan and Tatiana James discussed how they were able to launch and grow their Amazon company Luxx Health with no prior expertise.
The video also revealed that Tatiana was earning around $40,000 per month on Amazon.
In an update in October of 2017, Tatiana James said that she was making $50,000 per month on Amazon.
James’ monthly earnings will be $115,000 by March 2019 and $222,000 by May 2020.
She later launched her website, LexxCurves.com, where she started selling fitness products.
Online Presence
Tatiana James has a YouTube channel where she discusses eCommerce methods and tactics.
She also invites other successful Amazon company owners to her platform regularly.
As of May 22, 2021, James’ channel has about 282,000 subscribers and over 10 million total video views.
Occasionally, James’s channel hosts Q&A sessions with Stefan James.
Tatiana James Insights
A young entrepreneur, Tatiana James has carved a niche in the eCommerce space. She is the founder of Femme Den, an online store that specializes in clothing and accessories for women.
Her advice to entrepreneurs is to “Be passionate about what you do and give it your all.” On the topic of fashion, Tatiana says “Fashion is ever-changing, so always be open to new ideas and trends.
When asked about the biggest challenge she’s faced as an entrepreneur, Tatiana cites cash flow management. “Managing finances can be difficult when your business is just starting,” she says.
Despite the challenges, Tatiana remains positive and motivated. Her top tips for aspiring entrepreneurs? “Believe in yourself and don’t give up easily. Persevere through the tough times and keep pushing forward.”
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